Arena Racing Company secures AIM Accreditation
Racecourses in the Arena Racing & Leisure group (ARC) at Bath, Brighton, Wolverhampton, Uttoxeter, Royal Windsor, Lingfield Park and Doncaster have secured the much sought-after AIM Secure accreditation from the Meetings Industry Association (MIA).
This accreditation has been awarded through the UK’s only nationally recognised standard for service providers in the meetings, conferences and events industry, after a panel of independent industry assessors scrutinised the venues against a robust checklist of criteria. The process includes legal compliance, accessibility and quality checks of its facilities as well as its customer service proposition and experience, ethical codes of conduct and best practice standards.
Julie Coates-Walker, Group Events Sales Manager, said: “It’s a fantastic testament to the highly experienced and dedicated teams that we have secured national AIM Secure accreditation as it provides buyers a benchmark of the highest standard. Conference planners, meeting & event organisers and Agents are assured that they will be working with a dedicated and professional team at a venue that meets their expectations.”
Kerrin MacPhie, chief executive, the MIA said: “We’re delighted that the Arena Leisure Group have secured AIM Secure accreditation. The iconic status acts as a guarantee to buyers that they’re choosing a service provider that cares about best practice and actively strives to meet and exceed your expectations. With so many dedicated conference centres and hotels, sporting and academic venues to choose from nationwide, it offers a smart method to quality control your selections that could ultimately save you time, anxiety and reputational risk later down the line.”
In addition to this award, the Group has recognised how the venue hire element of the business can impact key areas of the environment and have issued their Sustainability Commitment. This is a roadmap of goals and a Group wide pledge across all 16 racecourses to reduce energy and materials, save on waste and ensure products and services are sourced responsibly.